Shanghai Design Week --- President Ma Yihe unveiled the mystery of 3D printing architecture

Shanghai Design Week --- President Ma Yihe unveiled the mystery of 3D printing architecture

The guided units for Shanghai Design Week are the Ministry of Industry and Information Technology, Shanghai cultural and creative industry promotion leading group office, propaganda department of Shanghai municipal party committee and Shanghai Municipal Commission of Economy and Informatization. It is sponsored by the United Nations Educational Scientific and CulturalOrganization “ creative city” with the theme of “ design leading, integrative development”, Shanghai design week presents the international top design, the latest creative products and provides a large number of activities to help exhibitors enter the market faster.

Green Product Award originates from Berlin, Germany, which is the world's largest sustainable design competition. Mr. Nils Bader is the founder of the prize competition. The prize protector is professor Martin Janicke, founder of the center for environmental policy research at Berlin's free university. The international green product award is invited as a special guest to participate in internationally renowned exhibitions every year, which is committed to promoting sustainable design and environment-friendly products worldwide and building a bridge for international cooperation. Since 2016, the green product award has been held in cooperation with domestic universities such as tsinghua university and held a seminar on sustainable innovation design to future promote international exchanges in the field of sustainable development.

Invited by the organizing committee of Shanghai design, the international green product award will host the continuous innovation design of Shanghai design week forum. This activity is guided by the latest international sustainable design and combines the development status and market demand of China and Europe in the sustainable design field. Through the presentation of the latest achievements in sustainable design, as well as the dialogue between Chinese and foreign experts and excellent product designers, popularize and promote sustainable technologies and products, and promote exchanges and cooperation between Chinese and foreign enterprises.

Guided Unit: The organizing committee of Shanghai design activities week

Sponsor:Green Product Award

Shanghai Design Week Investment and Management Co.,Ltd

Shanghai Youjian Culture Development Co.,Ltd

Co-organizer: Collaborative innovation ecological design center of academy of fine arts, Tsinghua University

LeNS-China China Sustainable Design Learning Network

Support Unit: Shanghai Jing’an Innovative Industry Association

Time: 13:30-16:30, During Aug.27, 2016

Address: Shanghai Exhibition Center

Person in contact: Zhang Hongwei ( Domestic Guest) Tel:18618275772 18618275772@139.com

Song Chao ( International Guest) Tel: 0049-17695791485 ( Germany) Activity process:

Forum Sign In 13:00-13:30 

Guest Sign In

Introduction 13:30-13:35

The host and guest speaker

Guest Speech 13:35-13:55

Shanghai Design Week Host and Special Guest

German invited guest: Vice consul of the German consulate general in Shanghai, China, Jörn Beißert 

Theme Speech 13:55-14:15

The founder of Green Product Award,Nils Bader, introduced the present situation of international competition and sustainable design in Europe.

Theme Speech 14:15-14:30 

UP Art founder, RESEE Youjian founder, Wang Wei, Speech theme: Green design --- Create sustainable products, services and culture.

Theme Speech 14:45-15:00

Lin ling, director of the institute of resources and environment of China institute of standardization, introduced the development of China's industrial green design and manufacturing standardization.

Theme Speech 15:00-15:15

Econet China, China market leader Verena Simon

Theme Speech 15:15-15:30

Ma Yihe, president, general manager of Winsun, introduced the world's most advanced 3D printing technology.

Theme Speech 15:30-15:45

YANG DESIGN strategy director of urban innovation division, Gabriele Tempesta, speech theme: Why we need sustainable design.

Theme Speech 15:45-16:00

Founder and CAO of artgogo.com, Cao Qitai, speech theme: How art enters the life of design.

Round Dialogue 16:00-16:30 

Dialogue on sustainable innovation between Chinese and foreign designers, experts and enterprises.

Media access 16:30-16:45 

Host summary, media access.

Speaker Introduction:

Nils Bader

Founder of Green Product Award

The international green product award is the largest competition in global sustainable design field. Founder Nils Bader has been developing excellent products and services for more than 20 years. During the tenure of the strategic developer and production manager, He has the honor to work with red bull, BMW, Microsoft, telefonica O2, marlboro, KPMG, 1und1, Pro7Sat1- media and giroflex, cooperate with German government, German ministry of ecology, German food, agriculture and consumer protection department and cooperate with non-governmental organizations such as the United Nations, VTT and save the children. He is responsible for a wide range of online products and services. The works won the best prize of the red dot, the iF communication category gold design award, the European electronic excellence award, the European electronic learning award and the German multimedia award.

In a stylish and interesting design, he has developed strategies for online games, portal sites, digital e-learning experience software and interactive comics, and cross-media campaigns. In the daily business software service, he developed a questionnaire writing system, project management and team cooperation, and customer relationship management system. In all projects, research and prediction is always an essential part of the project puzzle. For more than a decade, sustainability has become increasingly important in the projects he has undertaken. He established the white lobster company to run the international green product awards, collecting, displaying and selling inspirational innovations and sustainable design products. The white lobster company has about 600 design experts and offers a number of consulting services to Green Network, also provides services such as trend report, design inspection, and innovation management to various companies for product and service development.

Wang Wei

UP Art Museum Founder, RESEE Youjian Founder

RESEE believes that every good design will be worth seeing and finding inspiration. Found at the end of 2015, “ RESEE Youjian” hopes to build a life player store "seeking novelty, sharing love, feeling culture, and exploring fun" to gather like-minded good friends through design, aesthetics and application. Understanding design, it uses a variety of means or tools to complete its plans, plans, ideas. It makes everything more efficient, more intelligent, more agile, more comfortable, more environmentally friendly, more exciting, more moving, more beautiful, more amazing. Then we rely on it, despise it, want to be with it but don't know it. It dominates every aspect of our lives, and we don't respect it. It is design.

Zhong Fang

Vice director of collaborative innovation ecological design center of academy of fine arts, Tsinghua university

Focus on social innovation design and sustainable design.

Zhong Fang, Design Doctor of Milan university of technology ( 2012), Philosophy Doctor of Peking University ( 2005). Now she works in the collaborative innovation ecological design center of the academy of fine arts, Tsinghua university, works as vice director, focusing on social creative design and sustainable design

From November 2008 to March 2012, she worked with professor Ezio Manzini at the polytechnic university of milan to conduct doctoral research on social innovation design. The topic is "service design in sustainable food network". During her doctoral study, she participated in the design project research of the European Union and China, such as "agricultural park in southern milan" and "chongming sustainable rural community". From 2012 to 2015, she worked as the assistant general manager and general manager of the "small donkey citizen agriculture garden", an important promotion agency for ecological agriculture in China, responsible for the operation and management of the farm and promote social innovation in the food field.

In recent decades, more and more people in the field of design have begun to focus on green design. With the deepening of design practice and research, the connotation of "green design" has been continuously deepened and expanded. From the perspective of traditional product design, green design focuses on the innovation of materials and the application of new technologies. In recent years, with the development of information communication technology, "service" instead of "product" to meet the demand has been recognized by more and more users. The sharing economy is booming globally. But fundamentally, green design needs to advocate a new culture, sustainable production and living culture. The spokesman will take the "fifth space" as an example to illustrate the connotation of green design.

Lin Ling

Director of resources and environment branch of China institute of standardization

Lin ling, director of the resource and environment branch of China standardization research institute, is also the director of China energy efficiency labeling management center and director of the energy efficiency water efficiency engineering center of the national quality inspection bureau. He has long been engaged in standardization research in the field of resource and environment and has rich experience in organization and management. He has successively presided over the key industry resource utilization technology standard research and application demonstration ", "key industries energy-saving reduction exhaust monitoring control study of key technology and application integration technology and standard for evaluating the ecological design of mechanical and electronic products research, national science and technology supporting project, 863, 973, a total of more than 20 national important topics and a number of international cooperation projects. He has presided over and participated in the drafting of 50 green related standards, such as energy saving and low-carbon environmental protection, and published more than 40 papers and several treatises. 

Responsible for the work of energy efficiency labeling management center, and support the implementation of energy saving and low-carbon environmental protection work for hundreds of energy saving standard projects and the energy efficiency improvement plan of the motor and other terminals. To promote the establishment and implementation of energy efficiency labeling system, water efficiency labeling system, green design product evaluation and leader system. The research achievements have been awarded the second prize of national science and technology progress, the science and technology of the state administration of quality supervision, science and technology, Beijing science and technology, and more than 10 provincial and ministerial awards, and have been elected as the commissioner of the national women's federation. Main content includes: standardization of China's latest policy interpretation, green industrial development present situation, existing problems and future goal and the main contents of green industrial development, support the development of the green design and green manufacturing standardization system and focus on the research of technical standard. How to build green manufacturing system with green design, carry out the model of green design product evaluation and related requirements, and the next step of work?

Ma Yihe

President of Winsun Building Technique

Ma Yihe is the founder and entrepreneur of the high-tech enterprise, the first 3D printing building in the world. He was awarded the "leading talent of science and technology" of suzhou industrial park, "China architectural application innovation award", and was named "Shanghai high-tech achievement transformation project", and published "3D printing architecture technology and case", "GRG for changing the destiny of Chinese theatre", "the classic of ingrg GRG". Yingchuang building technology is the first high-tech enterprise in the world to realize 3D printing of real buildings. In March 2014, yingchuang printed the first batch of 10 buildings in the world that can live and work in 3D printing. In January 2015, yingchuang printed the world's highest 3D printing building "6 stories building "and the world's first integrated 3D printing" 1,100 square meters ". In March 2016, yingchuang printed the first batch of chinese-style courtyard buildings in the world. In May 2016, the world's first 3D printing office was located in dubai. There are 129 inventions and new patents in the field of new building materials and 3D printing. Yingchuang 3D printing green building technology is in the international leading position.

Gabriele Tempesta

YANG DESIGN, strategy director of urban innovation division, Gabriele Tempesta

Graduated from Milan polytechnic university with a graduate student in industrial design at Eindhoven university of technology in the Netherlands, specializing in the design of intelligent products and intelligent systems. He is committed to designing innovative products and services that embody sustainable ideas and impact social change. Have complete design management experience from interaction design, user research, service design and product design. Currently, as the strategy director of YANG DESIGN city innovation business department, he is committed to the study of smart city. The activities involved in the development of smart cities (foreign and Chinese), development and implementation of sectoral strategies, public speaking and project management. Participated in the project of children's amusement and education facilities, sustainable campus restaurant design (2010 LeNS award project), chemical laboratory energy saving intelligent equipment, smart city research, etc.

Cao Qitai

Founder and CAO of artgogo.com

Senior cultural person, well-known host, best-selling author

Director of Shanghai world expo automobile museum 

He has worked in the media for nearly 30 years and is a well-known host in mainland China, Taiwan and Singapore. He hosts more than 100 regular TV programs, hosting major events and more than 1,500 major TV channels in Asia. Over the years, Cao Qitai has been able to quickly switch between the owner, the writer, the director and the investor. The title of the speech: how art enters the life of design.